Scaling Supply Chain Finance & Dynamic Discounting
100+ High-Intent Funding Applications or Supplier Enrollments in 90 Days – While Reducing CAC by 50%
We help supply chain finance (SCF) & dynamic discounting providers generate at least 100 high-intent funding applications or supplier enrollments in 90 days, while reducing CAC by up to 50%.
40–60% of SCF ad spend vanishes before lenders even see real deal flow.
68% of SCF borrowers start the process but never complete funding, not due to pricing, but because of GTM inefficiencies.
57% of funded SCF borrowers never scale their usage, blocking long-term portfolio growth.
These hidden GTM failures inflate CAC, block borrowers before they reach the pipeline, and stall funded deals at low transaction levels.
The firms fixing this now are increasing funding completion rates, accelerating supplier enrollments, and unlocking recurring transaction volume.
Those who wait? They’ll see rising CAC while competitors refine their acquisition funnels and scale supplier participation.
We spent 1,000+ hours analyzing 200+ SCF & dynamic discounting GTM strategies, and here’s what we uncovered about reducing wasted ad spend, increasing borrower conversion, and driving scalable transaction volume.
The 5 Biggest GTM Deal-Killers in Supply Chain Finance
Most SCF & Dynamic Discounting providers unknowingly burn ad budgets attracting businesses that will never convert, never scale, and never generate lasting revenue.
Book a Private SCF GTM Strategy Call
SCF firms are already fixing these deal-blockers. Are you?
We only offer this to a few firms per quarter to avoid conflicts of interest. If you're serious about scaling SCF enrollments and reducing CAC, this is your chance to get a first-mover advantage.
What You’ll Get from This Call
A proven GTM roadmap to increasing funded applications & eliminating borrower drop-offs.
A data-backed strategy to reduce CAC while scaling high-intent enrollments.
No fluff, just actionable insights to 2X your approval rates & 3X borrower usage.
How High-Growth SCF Firms Are Scaling Faster in 2025
The firms closing 6- & 7-figure SCF deals are NOT:
Targeting CFOs who can’t push deals forward, while ignoring procurement teams controlling invoice approvals.
Relying solely on paid ads, burning CAC on low-intent clicks from SMEs that don’t qualify.
Selling SCF solutions with finance jargon instead of proving quantifiable cash flow benefits.
They ARE:
Filtering applicants pre-click & pre-qualification, ensuring every sales conversation is worth pursuing.
Eliminating funding funnel friction, making the application & approval process seamless.
Positioning SCF as a cash flow accelerator, not just a financing tool.
Example: One SCF provider we worked with:
✔️ Fixed their outbound strategy & tripled funded applications in 60 days, without increasing spend.
✔️ Cut borrower drop-offs by 42% while increasing funded deals by 2X.
✔️ Brought in better borrowers who scaled usage 3X faster, boosting long-term reve
CASE STUDY
How a Supply Chain Finance Provider Tripled Funded Deals & Cut CAC by 50% in 60 Days
The Challenge
A leading Supply Chain Finance (SCF) & Dynamic Discounting provider was scaling aggressively, yet:
40–60% of their paid ad spend disappeared before real deal flow materialized.
68% of borrowers started the process but never completed funding, stalling their lending pipeline.
57% of funded borrowers never scaled transaction volume, limiting long-term revenue growth.
Broad Google Ads terms like “Supply Chain Finance” attracted SMEs looking for loans, NOT enterprise buyers.
Most SCF firms don’t realize these leaks are happening, until CAC spikes, deal flow dries up, and portfolio growth stalls.
It wasn’t a pricing issue.
It wasn’t a lack of demand.
It wasn’t due to defaults, until borrower drop-offs made profitability unsustainable.
The real issue?
This lender was attracting the wrong borrowers, failing to pre-qualify suppliers, and losing funded deals to post-loan inactivity.
Our Proven System
Our Proven System: 100+ High-Intent Funding Applications in 90 Days
We help supply chain finance & dynamic discounting providers generate at least 100 high-intent funding applications or supplier enrollments in 90 days, while reducing CAC by up to 50%.
This means:
✅ More supplier enrollments & funding applications, without increasing ad spend.
✅ Higher approval rates, eliminating borrower drop-offs.
✅ No more wasted CAC, just serious enterprises ready to enroll and scale transactions.
📊 This exact strategy helped this lender fix their GTM funnel, triple funded enrollments, and cut CAC by 50%, all in 60 days.
The fix?
After a deep GTM audit, we identified five major deal-killers and implemented a precision-targeted acquisition strategy that fixed pipeline leaks, removed compliance barriers, and ensured enterprise buyers actually activated their assets post-sale.
The custody firm restructured their pipeline with these key plays:
Filtering Borrowers Pre-Click & Pre-Qualification to Eliminate CAC Waste
- Instead of blindly spending on Google Ads & LinkedIn, the lender refined targeting to attract only CFOs & procurement teams who actually push deals forward.
- Result: 3X more high-intent applications, without increasing ad spend.
Fixing Borrower Drop-Offs to 2X Approval Rates
- Instead of letting 68% of borrowers disappear mid-process, we optimized messaging & UX to keep applicants engaged.
- Result: 42% fewer drop-offs, doubling completed applications.
Eliminating Post-Funding Inactivity to 3X Portfolio Growth
- Instead of funding borrowers who never scale usage, we adjusted outbound & retargeting to attract businesses ready to increase transaction volume.
- Result: 3X higher borrower retention & recurring transaction value.
Shifting Positioning to Fix Borrower Objections & Close More Deals
- Instead of competing on cost or APRs, we positioned SCF as a cash flow accelerator, removing financing friction.
- Result: Increased supplier enrollments by 28% & strengthened lender-borrower trust.
Embedding an ROI Calculator to Prove Value to CFOs & Procurement Teams
- Instead of pitching supply chain finance as a financial tool, we integrated cost-saving calculators showing enterprises exactly how much capital they could unlock.
- Result: 19% increase in supplier enrollments.
The Impact
While most SCF lenders are still struggling with supplier activation & borrower retention, this firm now funds high-quality deals 3X faster, without spending more on marketing.
Funded applications tripled, by filtering out unqualified borrowers before they entered the pipeline.
Approval rates doubled, by fixing drop-offs & keeping borrowers engaged.
Portfolio transaction volume increased 3X, by enrolling suppliers who scaled financing usage.
CAC reduced by 50%, by eliminating wasted ad spend on low-intent buyers.
Key Takeaways for SCF Lenders
This case proves that most supply chain finance & dynamic discounting deals don’t fail because of price, demand, or risk models, but because lenders attract the wrong borrowers and fail to pre-qualify applicants.
If your funding pipeline looks strong but transaction volume isn’t growing, this is likely happening to you.
The firms solving this today are scaling supply chain finance profitably, while competitors keep struggling with abandoned applications and unqualified deal flow.
Want to See the Full Breakdown?
We only offer this to a few firms per quarter to avoid conflicts of interest. If your SCF enrollment isn’t scaling, this is your chance to fix it before competitors do.
Get the proven GTM playbook SCF lenders are using right now.
